contact us
contact us
contact us

we create legends

we create legends

we turn “what if?” into “holy sh*t.”

we turn “what if?” into “holy sh*t.”

branded IPs

culture marketing

attention, earned

brands

that bet on us!

  • Zepto Logo
  • Zomato Logo
  • Amazon Logo
  • CoinDCX Logo
  • Angel One Logo
  • Headout Logo
  • ITC Logo
  • Minimalist Logo
  • Jaipur Rugs Logo
  • Pick your trail Logo
  • Furlenco Logo
  • Bajaj Finance Logo
  • Cherrapunji Logo
  • Swish Logo
  • Tata Chings Logo
  • Google Pay Logo
  • Britannia Logo
  • Closeup Logo
  • Manforce Logo
  • Bingo Logo
  • Redbound Logo
  • Shaadi.com Logo
  • Epigamia Logo
  • Wildstone Logo
  • Hansaplast Logo
  • Kissan Logo
  • Fabelle Logo
  • Cadbury Logo
  • Knor Logo

brands

that bet on us!

  • Zepto Logo
  • Zomato Logo
  • Amazon Logo
  • CoinDCX Logo
  • Angel One Logo
  • Headout Logo
  • ITC Logo
  • Minimalist Logo
  • Jaipur Rugs Logo
  • Pick your trail Logo
  • Furlenco Logo
  • Bajaj Finance Logo
  • Cherrapunji Logo
  • Swish Logo
  • Tata Chings Logo
  • Google Pay Logo
  • Britannia Logo
  • Closeup Logo
  • Manforce Logo
  • Bingo Logo
  • Redbound Logo
  • Shaadi.com Logo
  • Epigamia Logo
  • Wildstone Logo
  • Hansaplast Logo
  • Kissan Logo
  • Fabelle Logo
  • Cadbury Logo
  • Knor Logo

we don't do bring

we don't do bring

we don't do bring

anti-safe briefs. anti-obvious ideas. anti-fitting in.

culture > advertising

relevance > reach

storytelling > selling

meaning > marketing

execution > all talk

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million views

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brands

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creators

0+

campaigns

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IPs

things we probably shouldn't be this good at.
Culture-led content and event IPs that turn cultural moments into memorable brand experiences.
influencer  marketing.
owned media IPs
meme amplification
micro  dramas
things we probably shouldn't be this good at.
Culture-led content and event IPs that turn cultural moments into memorable brand experiences.
influencer  marketing.
owned media IPs
meme amplification
micro dramas

proof we weren't
f**king around

proof we weren't
f**king around

proof we weren't
f**king around

proof we weren't
f**king around

Angel One
cricket park
Angel One
cricket park

nice things people say about us.

nice things people say about us.

nice things people say about us.

lve letters, basically

lve letters, basically

Fake Shaadi idea originated in one of our discussions and we never looked behind. badass impeccably handled the entire content planning, creator outreach and content distribution. for long, content has not been re-imagined, and I see badass as a new ray in building content and creator ecosystem.

Chandan Mendiratta Image

Chandan Mendiratta

Chief Brand Officer

Fake Shaadi idea originated in one of our discussions and we never looked behind. badass impeccably handled the entire content planning, creator outreach and content distribution. for long, content has not been re-imagined, and I see badass as a new ray in building content and creator ecosystem.

Chandan Mendiratta Image

Chandan Mendiratta

Chief Brand Officer

Fake Shaadi idea originated in one of our discussions and we never looked behind. badass impeccably handled the entire content planning, creator outreach and content distribution. for long, content has not been re-imagined, and I see badass as a new ray in building content and creator ecosystem.

Chandan Mendiratta Image

Chandan Mendiratta

Chief Brand Officer

great ideas are one thing. pulling them off is another. badass somehow manages to be ridiculously ambitious on the creative side and incredibly dependable when it comes to execution

Shruti Shivshankar Image

Ayushi Sharma

Senior Manager

great ideas are one thing. pulling them off is another. badass somehow manages to be ridiculously ambitious on the creative side and incredibly dependable when it comes to execution

Shruti Shivshankar Image

Ayushi Sharma

Senior Manager

great ideas are one thing. pulling them off is another. badass somehow manages to be ridiculously ambitious on the creative side and incredibly dependable when it comes to execution

Shruti Shivshankar Image

Ayushi Sharma

Senior Manager

they have this incredible ability to take a fairly ordinary brief and turn it into something people actually want to watch, talk about, and be part of.

Divyankshi Puri Image

Shruti Shivshankar

Head of Marketing

they have this incredible ability to take a fairly ordinary brief and turn it into something people actually want to watch, talk about, and be part of.

Divyankshi Puri Image

Shruti Shivshankar

Head of Marketing

they have this incredible ability to take a fairly ordinary brief and turn it into something people actually want to watch, talk about, and be part of.

Divyankshi Puri Image

Shruti Shivshankar

Head of Marketing

we’ve done cricket before.we’ve done IPL before. we had not, however, seen grown adults fight this hard over ridiculous cricket games.the 100 million views were reassuring.

Dikshita Basumatry Image

Pratik Rathod

AVP, Brand

we’ve done cricket before.we’ve done IPL before. we had not, however, seen grown adults fight this hard over ridiculous cricket games.the 100 million views were reassuring.

Dikshita Basumatry Image

Pratik Rathod

AVP, Brand

we’ve done cricket before.we’ve done IPL before. we had not, however, seen grown adults fight this hard over ridiculous cricket games.the 100 million views were reassuring.

Dikshita Basumatry Image

Pratik Rathod

AVP, Brand

we gave them crypto. they gave us cinema, internet culture and millions of people who suddenly didn’t feel like they were attending a finance class.

Niraj Jain

Director, Brand

we gave them crypto. they gave us cinema, internet culture and millions of people who suddenly didn’t feel like they were attending a finance class.

Niraj Jain

Director, Brand

we gave them crypto. they gave us cinema, internet culture and millions of people who suddenly didn’t feel like they were attending a finance class.

Niraj Jain

Director, Brand

they bring a rare combo to the table: big creative ambition, zero creative ego, and a strong understanding of what needs to work for the brand

Divyankshi Puri

Marketing Manager

they bring a rare combo to the table: big creative ambition, zero creative ego, and a strong understanding of what needs to work for the brand

Divyankshi Puri

Marketing Manager

they bring a rare combo to the table: big creative ambition, zero creative ego, and a strong understanding of what needs to work for the brand

Divyankshi Puri

Marketing Manager

brilliant people, infectious energy, and without a doubt, one of the sharpest execution skills. you'll understand why they call themselves 'badass'.

Geetika Jatta

AVP, Brand

brilliant people, infectious energy, and without a doubt, one of the sharpest execution skills. you'll understand why they call themselves 'badass'.

Geetika Jatta

AVP, Brand

brilliant people, infectious energy, and without a doubt, one of the sharpest execution skills. you'll understand why they call themselves 'badass'.

Geetika Jatta

AVP, Brand

i genuinely think badass team has more fun doing their jobs than most people have on vacation. and that energy shows in everything they create

Aditi Jain

Brand Manager

i genuinely think badass team has more fun doing their jobs than most people have on vacation. and that energy shows in everything they create

Aditi Jain

Brand Manager

i genuinely think badass team has more fun doing their jobs than most people have on vacation. and that energy shows in everything they create

Aditi Jain

Brand Manager

their understanding of the creator ecosystem is genuinely impressive. from emerging voices to established names, across categories and geographies, they always seem to know exactly who's right for the job and get them onboard

Deepika Chhetri

Associate Director, Brand

their understanding of the creator ecosystem is genuinely impressive. from emerging voices to established names, across categories and geographies, they always seem to know exactly who's right for the job and get them onboard

Deepika Chhetri

Associate Director, Brand

their understanding of the creator ecosystem is genuinely impressive. from emerging voices to established names, across categories and geographies, they always seem to know exactly who's right for the job and get them onboard

Deepika Chhetri

Associate Director, Brand