we create legends
we create legends
we turn “what if?” into “it’s done” into “what next?
we turn “what if?” into “it’s done” into “what next?
badass IPs
culture marketing
attention, earned
brands that bet on us!














we don't do bring
we don't do bring
we don't do bring
anti-safe briefs. anti-rented attention. anti-fitting in.

culture > campaigns

participation > reach

entertainment > effort

marketing > meaning

storytelling > selling
million views
brands
creators
campaigns
IPs
million views
brands
creators
campaigns
IPs










proof we weren't
f**king around
proof we weren't
f**king around
proof we weren't
f**king around
proof we weren't
f**king around
nice things people say about us (love letters)
nice things people say about us (love letters)
nice things people say about us (love letters)
was it a wedding? no. was it a campaign? technically. did the internet behave like someone’s cousin was actually getting married? Absolutely.

Chandan Mendiratta
Chief Brand Officer

was it a wedding? no. was it a campaign? technically. did the internet behave like someone’s cousin was actually getting married? Absolutely.

Chandan Mendiratta
Chief Brand Officer

was it a wedding? no. was it a campaign? technically. did the internet behave like someone’s cousin was actually getting married? Absolutely.

Chandan Mendiratta
Chief Brand Officer

the brief was about fathers. somehow, people ended up talking about their own fathers, their own memories and their own briefcases. much better than another “happy father’s day” post.

Shruti Shivshankar
Head of Marketing

the brief was about fathers. somehow, people ended up talking about their own fathers, their own memories and their own briefcases. much better than another “happy father’s day” post.

Shruti Shivshankar
Head of Marketing

the brief was about fathers. somehow, people ended up talking about their own fathers, their own memories and their own briefcases. much better than another “happy father’s day” post.

Shruti Shivshankar
Head of Marketing

sunscreen had absolutely no business being this relevant during the IPL. badass found one.

Divyankshi Puri
Brand Manager
sunscreen had absolutely no business being this relevant during the IPL. badass found one.

Divyankshi Puri
Brand Manager
sunscreen had absolutely no business being this relevant during the IPL. badass found one.

Divyankshi Puri
Brand Manager
the topic was commerce technology. which, respectfully, is not exactly netflix material. they disagreed.

Dikshita Basumatry
Product Marketing Manager

the topic was commerce technology. which, respectfully, is not exactly netflix material. they disagreed.

Dikshita Basumatry
Product Marketing Manager

the topic was commerce technology. which, respectfully, is not exactly netflix material. they disagreed.

Dikshita Basumatry
Product Marketing Manager

this was supposed to be about food delivery. somewhere along the way, we completely lost the plot. happily.

Geetika Jatta
AVP - Marketing

this was supposed to be about food delivery. somewhere along the way, we completely lost the plot. happily.

Geetika Jatta
AVP - Marketing

this was supposed to be about food delivery. somewhere along the way, we completely lost the plot. happily.

Geetika Jatta
AVP - Marketing

we’ve done cricket before. we’ve done IPL before. we had not, however, seen grown adults fight this hard over ridiculous cricket games. the 100 million views were reassuring.

Pratik Rathod
AVP - Brand and Communications

we’ve done cricket before. we’ve done IPL before. we had not, however, seen grown adults fight this hard over ridiculous cricket games. the 100 million views were reassuring.

Pratik Rathod
AVP - Brand and Communications

we’ve done cricket before. we’ve done IPL before. we had not, however, seen grown adults fight this hard over ridiculous cricket games. the 100 million views were reassuring.

Pratik Rathod
AVP - Brand and Communications

there are approximately 84 million chocolate posts on chocolate day. we’re glad ours didn’t feel like number 84,000,001.

Anshika Yadav
Brand Manager

there are approximately 84 million chocolate posts on chocolate day. we’re glad ours didn’t feel like number 84,000,001.

Anshika Yadav
Brand Manager

there are approximately 84 million chocolate posts on chocolate day. we’re glad ours didn’t feel like number 84,000,001.

Anshika Yadav
Brand Manager

we gave them crypto. they gave us cinema, internet culture and millions of people who suddenly didn’t feel like they were attending a finance class.

Niraj Jain
Director - Brand Marketing

we gave them crypto. they gave us cinema, internet culture and millions of people who suddenly didn’t feel like they were attending a finance class.

Niraj Jain
Director - Brand Marketing

we gave them crypto. they gave us cinema, internet culture and millions of people who suddenly didn’t feel like they were attending a finance class.

Niraj Jain
Director - Brand Marketing







